Listing workbench

Google Merchant Center
image requirements.

Primary product image. The table separates published requirements from our suggested export settings.

Last checked October 29, 2026 · Google Merchant Center Help

Published guidance for Google Merchant Center
FieldSource guidance
Recommendation1500 × 1500 pixels or above
Announced new minimum500 × 500 pixels beginning January 31, 2027
Upper bounds in current table64 megapixels and 16 MB
FormatsJPEG, WebP, PNG, GIF, BMP, TIFF

The source announces a future minimum while its table already shows that value. We preserve the effective date instead of presenting it as an unqualified current rule.

A practical preparation workflow

Keep the image URL stable and make sure it is publicly crawlable after publishing. Exporting a valid image does not fix feed permissions or a blocked image URL. Show the actual product clearly and check the merchant account’s image diagnostics.

The preset opens a 1500 × 1500 pixel canvas. It keeps the subject’s proportions while arranging it on a square background. Run the mask, inspect the edge and adjust padding before export. Smart product framing can find the subject, center it at the preset fill, and download in one action. Fill and background choices are identified in the studio.

Open this preset →

Check the file and the listing

Export a copy, then open the downloaded file before uploading it. Check the smallest meaningful details: printed labels, fine edges, facial features or material texture. Look for clipped corners and unexpected white or transparent areas. Keep the original alongside the export so you can make another version without repeatedly compressing the same pixels.

Next, inspect the image inside the actual listing interface. A source image can be valid while the site’s thumbnail crop cuts off something important. Review both the main image and the smaller preview. When a guide does not publish a file cap or exact dimension, this page leaves the field unknown. It does not turn our workspace preset into a platform requirement.

The instructions here cover the specific surface named above. Other ad products, regional marketplaces and mobile workflows may use different rules. Follow the linked official page and any requirement shown in your current uploader. Backdropless does not submit images, inspect your account or certify acceptance.

Questions that come up

Is the preset an official approval?

No. It sets a useful canvas based on the cited guidance. The platform still evaluates the image, product category and listing. Recommendations and hard limits are identified separately in the table.

Should I remove the background?

Only when the channel permits it and the product stays accurate. Review the mask for missing edges, accessories or condition details before publishing.

What if the upload is still rejected?

Read the platform’s current error message. File type, file size, dimensions, category policy and account settings can each cause a rejection. A successful local export only verifies that the image file was created.

Sources & method

Last checked: . Official rules can change. Calculated presets are identified separately.

  1. Image link specification. Google Merchant Center Help. Checked 2026-10-29.
  2. Published tool specifications. Backdropless. Checked 2026-10-29.